Listen to this track by Las Vegas-based songwriting and all-around performer Xoch (pronounced “Zoach” and meaning goddess of flower and song, derived from Mayan and Aztec culture). It’s “The End of the World” as taken from her most recent record Hollywood.
In many ways, hearing Xoch’s music undercuts a lot of assumptions after you’ve seen her step out on stage, or seen her in pictures. She’s done some modelling. She’s also an actor, having appeared in films, TV shows, and commercials. These other interests might make one think that music is just another pursuit for her. But, she’s not just a pretty face.
“The End of the World” hits the power-pop and folk-pop songwriting sweet spot that goes beyond her years. Clearly, Xoch has been paying attention, and honing her craft accordingly.
I talked to Xoch via email about stage names, Sin City, varied pursuits and multi-disciplined artistic expression, and about avoiding stagnation by challenging one’s own routines.